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How to Capture Portfolio Photos That Sell the Job
Easy recipes for phones, drones, and 360° cameras. Each example shows exactly what to do (and what to avoid).
Photos are your proof of quality. Better images boost your Google profile, close rates, and reduce “Can you match this?” calls. Follow the steps and copy these angles on every job.
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Step-by-Step — Mobile
1
Clean the lens. Smudges kill sharpness—wipe with shirt corner or lens cloth.
2
Lock exposure. Tap & hold (iPhone) or long-press (Android) to stop brightness from pulsing.
3
Shoot a sequence:Wide ContextMediumDetail (texture/edge/repair).
4
Keep walls vertical. Stand back, raise camera—don’t tilt up. Turn on the grid.
5
Before → After same angle. Mark your feet. Same height and framing.
6
Light. Shoot with sun behind you or on overcast days. Avoid harsh noon shadows.
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Examples — Good vs. Bad
GOOD — Wide ContextLevel + full façade verticals straight; no clutterBAD — Tilted / ClutteredTilted up + cropped walls leaning, messy foregroundGOOD — Detail SharpTexture / edge detail fills frame, even lightBAD — Detail Blurry / ShadowBlur + hard shadow unreadable texture match
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Do This
Take 3 angles (wide / medium / detail)
Stand back to keep walls straight
Include a landmark or street #
Shoot the same angle for Before/After
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Avoid This
Tilted photos (keystone distortion)
Clutter (trash, tools) in frame
Standing too close—edges cut off
Low-light + digital zoom = blur
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Shot List Template
Front overview (level, full width)
Side / corner to show depth
Problem area close-up (before)
Material/texture close-up (after)
Final wide with clean site
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Step-by-Step — Drone
1
Check airspace & wind. Fly below 400ft AGL; keep line of sight.
2
Set 4:3 photo; RAW if possible. More vertical coverage.
3
Three heights: 25–35ft, 60–80ft, 120–150ft.
4
Level horizon. Use grid; yaw slow; slide laterally.
